grid_lab: social media production and internet presence in art festivals and events

grid_lab  is a workshop/open space  that is deployed within  festivals or art events. It is a place for  social media production of news and  digital memory/storytelling of the event. The grid_lab participants become the production team as they learn with real artists and collaborate as embedded vloggers within the festival. It an excellent opportunity for collaboration between the venue, the local community and other local actors.

The grid_lab  creates a flexible connected space, adaptable for the needs of festival venues, facilitating direct participation of members of the local community as content producers. 

grid_lab is a sustainable and collaborative format to produce and distribute networked digital content in the arts. It is geared to leverage the viral power of social media platforms and the new Internet (Web 2.0). It develops strategies and tactics to augment its internet presence, developing audiences and facilitating the generation and distribution of knowledge about art.
These strategies benefit from  the and engaged international community of more than 5000 members including individual artists and organizations.
grid_lab use all the platforms and  programs:,  dance-tech.TV and interviews.
There is a meta network of high impact and presence in: Facebook, Twitter, YouTube, Livestream, USTREAM and Flickr.
The grid_lab transforms a festival hub, gallery space or the theater lobby in an interactive lab for experiments on the use of Web 2.0 technology such as: social networking, post-pc technologies (IPads 2 and I Phones 4), video podcasting, locative media and  live video broadcasting.

Special video conferences and remote dialogues with international guests may be scheduled. Screenings of selected high quality  content relevant to the event may also be organized as part of the grid_lab activities.
It is conceived as an intervention of the festival or event site creating a "spectacle of information and knowledge" and  its production with a collaborative approach.

It becomes a communication hub  deploying:
  • B/Vlogging and micro-blogging and data mashups
  • Video excerpts of performances and activities.
  • LIVE broadcasts from venues and mobile stations.
  • TalkShow with live broadcast with guests from the  event
  • LIVE conversation with remote guests
  • LIVE conections with  another relevant events
  • Locative/performative actions with QRcodes.
  • Public Lecture  on social media and arts.
  • DanceFilm and documentaries from  based on the nature of the event in partnership with Dance Films Association (USA) and Cinedans (The Netherlands)

It deploys three interrelated modes:
Open Studio

The lab is an open and mobile /working /production space with visible monitors and computational portable devices. 2 LCD screens fill the back wall of a space created with tables and benches.

Special arrangements can be done to broadcast LIVE relevant festival activities: lectures, performances, panel discussions and after performances sessions. 




It is a workshop on hybrid storytelling,  social media, networked communication and collaborative creativity that takes place in the grid_lab space.

The participants are introduced to the new internet, web 2.0 video production tools and use them to collaborate in the generation and distribution of information and news during the festival or event. They use the grid_lab setting as a space for experimentation on participatory journalism and new social media platforms.

We discuss how technology creates new options of experience and interact interaction with art, culture, economics, knowledge production,  and the aesthetics aspects of communication.

The participants become the media production team of event.


All  video screens play the material produced by the participants as video loops, data mash-ups and video live streams. Images from  interviews, performances are processed in real-time creating an semi-abstracted video environment mixing the media produced during the festival.
An installation with QR codes evolved during the festival giving access to the produced content via  portable devices with QR code scanners.

Oriented to:

  • Arts, journalism, new media student and professionals.
  • Performing arts practitioners.
  • Art management specialists
  • Filmmakers and journalists
  • Arts marketing, PR and audience development specialist.

Max of 12 participants.


May be led in English and Spanish.


An assistant with hight level of new media literacy, knowledge of  English and the local language and area is necessary. This person will lead the grid_lab operations after in absence of marlon barrios solano.


The grid_lab and embedded_vlogger has been deployed in the following events:

  • Festival Panorama 2009 and 2011 Rio de Janeiro, Brazil
  • American Realness 2012, January 2012, New York City, USA.
  • Beyond 2011/ICKamsterdam, Amsterdam, Holland 
  • Cinedans 2011, December 2011, Amsterdam, Holland
  • NerjaDanza/Danza Malaga, October 2011, Nerja Spain.
  • Extra 09, 10 and 11 Festival Annecy, France
  • Performance Studies International, Utrecht, The Netherlands.
  • TEC ART ECO 10/11, Como (Italy) and Lugano (Switzerland)
  • Motion Bank Workshop, Forsythe Company, 2011, Frankfurt, Germany
  • Algorithmic Reflections of Choreography: From Choreography to Software and Back, April 2011, Zagreb, Croatia
  • Palucca Schulle (Summer Program 2010) , Dresden Germany
  • EMPAC, Troy, NY, 2010
  • Bearnstow, Maine, USA
  • Grec/La Caldera 2010, Barcelona, Spain
  • NOV_S 2009, Madrid, Spain 2011.
  • Earthdance, Mass, USA.
  • Picnic, 09, Amsterdam, The Netherlands.
  • CYNETART 09, 10 Dresden, Germany
  • European Tele Plateaus 09-10 (Spain, Germany and Czech Republic)
  • Amber 10 Festival, Istanbul, Turkey
  • CIAŁO/UMYSŁ 10, Warsaw, Poland
  • Balkan Dance Platform 09, Novi Sad, Serbia
  • PostME_New ID 08, Dresden Germany

More information, fees and booking:
Marlon Barrios Solano
grid_lab  and embedded_vlogger were conceived and developed by marlon barrios solano with the support of:
Gilles Jobin Company, Geneva Switzerland
TEC ART ECO, Milan, Italy
embedded_vlogger  and grid_lab are trademarks
of dance- tech interactive llc
New York, USA


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