Does Dance on Camera need brand therapy?

Posted by Dance Films Association on April 2, 2008 at 2:47pm in Dance on Camera

This discussion started with the March-April Dance on Camera Ezine - essays and reviews. We welcome your comments here. Thank you

Permalink Reply by Sharon Bourke on April 3, 2008 at 9:14pm: Perhaps Dance on Camera will have to resort to an acronym in order to encompass all the various aspects of the art, old and new, that your festivals show. I offer DAIMOS (dance and integrated movements on screen) as a possible umbrella term. I would also like to see many collaborations between the kinodance/videodance performers and the animators who participated in the Visual Music Marathon in Boston last year (see http://mag.awn.com/index.php?ltype=Columns&article_no=3295&...) under this umbrella.; ▶ Reply to This

Permalink Reply by Dance Films Association on April 4, 2008 at 2:45pm: Dear Sharon,

Thank you for your comments. I was trying to raise the point about marketing the art for showings of the art in any venue, not necessarily referring to any one festival.

Your comment seems to be more referring to programming ideas which are valid than about the marketing challenge.; ▶ Reply to This