On Biomimicry: Dayna Baumeister at InnoTown® Innovation Conference 8 - 9 June 2011

INNOVATION INSPIRED BY NATURE

Dr. Dayna Baumeister is co-founder of the Biomimicry Guild, the only innovation company in the world to use a deep knowledge of biological adaptations to help designers, engineers, architects, and business leaders solve design and engineering challenges sustainably. Doing it nature´s way has the potential to change the way we grow food, make materials, harness energy, heal ourselves, store information, and conduct business. The Biomimicry Guild´s list of past and current clients include the American Institute of Chemical Engineers, Boeing, Coca-Cola Company, Dupont, General Electric, Global Business Network, Herman Miller, Hewlett-Packard, Johnsen & Johnsen, Levi´s, NASA, Nike, Procter & Gamble, Rocky Mountain Institute, Shell, United States Green Building Society, and the Wharton School of Business.

Biomimicry takes us beyond the conservation message to look at nature as a teacher and guide for the future.